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Top-Tips to Marketing Your Reseller Hosting Business 

Have you started a reseller hosting business in UK or any other part of the world? But, unfortunately, struggling to attract customers? 

Well, in that case, you’re probably missing some marketing techniques!  

Remember, promoting your brand is one of the top methods to building brand awareness and attracting leads. Without this, your reseller hosting business would keep on striving for years! 

Want to know how to market your brand out there? Read on to find out the next-level tactics to drive consumers through your doorway and more profits. 

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How to Market Your Reseller Hosting Business? 

First thing first, create an effective marketing strategy. This would help you define clear and measurable objectives for your reseller hosting business. Once you’ve planned your strategy with the collaboration of your team, use the tips listed below to market your brand. 

Here is the list: 

1. Start Posting Blogs Regularly 

Almost every business owner is shifting towards online marketing and for that purpose they are creating websites. 

Can you even imagine the number of sites running on the internet? Even if you browse simple phrases, such as, “SSL certificate”, or “Dedicated Hosting”, on any search engine, you would be shown thousands or millions of results! 


Only the websites which could hold the top-positons tend to receive the customers. What about the rest of the sites? Well, they keep on lagging behind the others! 

You see? In order to make your reseller hosting business a success, you’ve to rank on top of the SERPs! 

This is where blogs come into play! 

They help the search engines crawl your site when your niche’s services are browsed on it. As a rule of thumb, they only rank the most relevant pages and the ones with enough keyword insertion.

Of course, you can’t stuff your home and other pages with keywords. You’ve got to work smarter! Start posting keyword-rich blogs regularly!

 Make sure you follow the right structure shown in the image below: 

Further, use online SEO tools for content ideas and more relevant keywords. For instance, if you’re writing a blog on any topic, like, “Top 3 cPanel Reseller Hosting Services in UK”, then simply write the focus keyword “cPanel reseller hosting services in UK” in the search bar of the tool and get access to all the top-ranking keywords.


2. Target Your Audience on Social Media

 Before moving on, have a look at the image below: 


The good news is that with these many users you can easily target your worldwide audience through social media sites! By this, you can connect to your existing customers and also introduce your reseller business to the people who haven’t discovered you yet. 

Now, let’s discuss how you can run a successful social media campaign. 

The very first step is to discover your audience. Remember, targeting everyone would only cost you money and waste your time. The people who aren’t interested in your services would simply move on without bestowing you with a single like! Thus, find out which platform is trending among your audience. 

Along with this, make sure to follow the tips listed below: 

  • Use attractive images and videos 
  • Don’t post more than 3 to 4 times a week 
  • Sign a contract with famous influencers
  • Engage with your audience in the comment section 
  • Connect your social media pages with your website 
  • Share customer reviews and testimonials 


3. Focus on Off-Page SEO Optimization

People usually work hard on their websites’ on-page SEO optimization but don’t prefer working on off-page SEO. 

Friendly speaking, if you don’t focus on creating quality backlinks, you won’t be able to rank above the sites that already enjoy a substantial lead. 

Another solid reason why off-page SEO should be one of your top priorities is that Google considers backlinking as an important ranking factor. This helps Google to understand where you stand. For instance, if tons of pages link your site, the search engines would think you’ve got something valuable. As a result, they would start ranking your website on top. 

Apart from this, quality backlinks also signal the users that you are a trustworthy brand. Ultimately, they would start landing on your site.

But don’t forget, off-page SEO optimization is not just about links! 

While working on it you also need to focus on: 

  • Blog commenting: Interact with your users on different platforms and make sure to add links to the relevant pages.
  • Guest Posting: Don’t shy away from writing guest posts. Through this, you can start receiving more audiences and improve your conversion rate. 
  •  Forum Posting: Participate in online discussion platforms and post replies to your audience. 


4. Upload Content On YouTube 

Did you know that YouTube has 2.3 billion worldwide users? 

youtube monthly 2.3 billion users

For business owners, this stat is a solid evidence that YouTube is one of the biggest marketing channels! The best part is that you don’t have to pay a single penny to get started! 

However, you need to keep a few things in front of your mind before creating your reseller hosting business’s channel.

As oodles of your competitors might be already running their campaigns, there are chances you won’t receive the attention you want.

However, standing out in such an overwhelming competition won’t be hard if you follow these tips:

  • Write captivating titles
  • Create compelling thumbnails
  • Conduct monthly or weekly contests
  • Organize your videos into a playlist
  • Add your videos’ link to your social profiles
  • Try to collaborate with famous brands
  • Use subtitles and sound effects
  • Consider using a video editor
  • Post animated and tutorial videos
  • Write an amazing description


Marketing the right way would help you win customers for your reseller hosting business in UK. Thus, follow all the tips and practices discussed above if you’re serious about getting profits!

And, don’t forget to look out for 5 mistakes while partnering up with the web hosting company, just to make sure you can enjoy the next-level cPanel reseller hosting features!



31 Aug 2021